Project Description

Cook County Presiden Toni Preckwinkle

Cook County President Toni Preckwinkle

“I knew I was a long shot. It was important to me as the candidate who was probably the least known of the four to get the newspaper endorsements. They provided a lot of preparation and it was very very helpful. . . but I think the effective ads done by Snyder Pickerill really carried the day. Injecting some humor into the ads was very helpful.”

Better Choice

Beat the Machine

Ben Franklin